Handelsmerkur 2021 for VPZ
Since 2002, the trade division of WKO Styria has been awarding the "Handelsmerkur" for the best companies in the Styrian retail landscape. This prize is awarded annually to companies or entrepreneurs ...
With the development of a grocery net bag made of LENZING™ Modal beechwood fibre, from the thinning of local woods, VPZ presents an ecological addition to their product range. The Packnatur® Pop-up Bag is practical, durable and can be returned to the natural cycle at the end of its life.
When the new Packnatur® production facility opened in 2019 in Neudau (Styria, Austria) a Centre of Competence for textile packaging was established at the same time. Its purpose is to find and implement innovative ideas and applications concerning beechwood-based textile packaging such as the new grocery net bag – the Packnatur® Pop-up Bag. A wide network consisting of designers, textile engineers and handicraft enterprises makes it possible to develop modern, resource-saving, sustainable and high-quality packaging options in short amounts of time.
The initial market launch of the Packnatur® Pop-up Bag took place at INTERSPAR, the Austrian market leader for hyper markets. INTERSPAR is Austria's growth leader in large-scale retail space, operates 74 INTERSPAR markets and employs around 10,000 people.
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